Individual development plans (IDPs) part 2 Essay

Individual development plans (IDPs) part 2 - Essay Example An important characteristic of development objectives pertains to skills assessment. It is crucial for an individual to conduct an assessment of all the required and necessary skills to meet the objectives. An honest self-assessment will help identify gaps, as well as, strategies to seal the gaps within the specified timeframe. Strategies are such as one-on-one tutorials, workshops, and seminars can help accomplish the objectives (Feldman, 2011). The second aspect that leads to the effectiveness of the IDP is the timeline of the development. One ought to have a strict schedule that he or she will commit towards a particular development. It is impossible to attain all the skills needed for a long-term development in a few weeks. In the same way, a short-term development requires less time to acquire the needed skills (Feldman, 2011). A timeline serves as the roadmap to success for one to achieve various professional and academic developments. Setting a realistic timeframe for each development is crucial to the fruition of the IDP. Commitment to the development within the set time is an important characteristic needed for one be successful (Feldman,

Marketing Communications Essay Example | Topics and Well Written Essays - 3500 words - 1

Marketing Communications - Essay Example The strategy and organization of the advertising campaign is what determines the success of a business as it works as a tool of communication for those who are looking for specific products or services. Not only does advertising work in any economy, but it also provides a basis for whether a business can succeed or fail within their given community. The history of advertising is one that notes techniques and tools that remain consistent. At times, these become renamed as specific theories or innovations. However, the changes with advertising campaigns are essentially based on changes in tools available and through the new avenues used to reach others. The essence of advertising has remained the same, which is to use different forms of media to communicate to others about a service or product. Advertising first became popular in Britain in the 1870s and was defined as a business finding prospective customers who could turn into clients. As the industrial age began to form, new advertising forms and options for communicating to customers also became popular, specifically because of the quantity of products which began to develop. An example of this development in the 1890s came from Pinkhams who hired the first advertising agent. In 10 years, the campaigns that were produced cost an average of 44% of revenue for the company; howe ver, the increase in the company went up by 2500%. Other businesses in the same arena began to go out of business from this concept, which pushed many into the need to have advertising available (Fox, 20). The concept of advertising then changed from a basic formula of communicating with customers to having a specific advertising individual working in the office. By the mid – 1900s, there were advertising individuals who were in offices, specifically to create ads for newspapers and later on TVs. The transformation of businesses was one that began to rely on advertising to increase profits and to find new formulas to reaching